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Maximize Your Savings. 
Minimize Your Stress.

Experts in all phases of the auto deal working exclusively for you. Giving our clients an advantage no matter your situation.

Auto Experience

At True Price, all advocates have a history of successful experience working in the car dealership industry. We understand how dealerships work and know the tactics salesmen will apply as well as exactly where to look to find the car that matches your wants!

Client-Centric Approach

We work for our clients, not for the dealerships. We have no incentive to push you to buy a particular car or to close a deal that’s not in your best interest. We are not commission based, instead it is one flat charge and we are your 24/7 advocates until you’re driving your new car, our only goal is to get you the best possible deal. 

Results-Proven Advice

We ensure that by the time you walk into the dealership, we will have already negotiated your vehicle price, financing, warranty, and any other specific detail necessary, finally you will be armed with a paper in hand for your reference to ensure the dealership stays true to their word!

Committed Partnership

True Price is committed to empowering every customer with the confidence and knowledge they need, whether or not they utilize our services.  We believe informed consumers are best equipped to make the right choices.

Maximize Your Savings.
Minimize Your Stress.

Our Services

What Our Clients
Say About Us

At True Price, we take pride in delivering the highest level of service that drive success for our clients. Here's what some of our satisfied clients have to say about their experience working with us:

I can't express my gratitude enough...

I can't express my gratitude enough to Rich for helping me with the purchase of my dream car!!!!!! Him and the whole true price team were so good to me. Helping me and preparing me for going into the dealership! I never, and I mean, never leave reviews...

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Jasmine Martinez

Arizona

I literally can not recommend this service enough!

From the moment I had my consultation with Bill he told me everything that was expected if I went through in hiring them and I was not disappointed. Shekinah Immediately reached out...

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Desiree David

Florida

Choosing TruePrice has been the best decision...

especially because this was my first time buying a car. I had so many questions about the whole process and doing it on my own seemed very overwhelming. However they made it such a good experience and made it possible...

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Nayelis Lopez

Florida

I had an incredible experience with TruePrice.

Making the decision to work with them was truly life-changing. Rich, who assisted me during the buying process, was incredibly attentive to my needs and made sure that I got everything I wanted. From the moment I scheduled a consultation...

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Allison Bradley

Mississippi

Why Choose
True Price?

Our advocates have first hand experience working for car dealers, we know how dealerships work and know the tactics salesmen will apply.

Purchase Assistance

True Price is here to make sure you have the best scenario possible not only when it comes to the sale price but also financing or leasing. We won’t allow our customers to fall victim to any of the dealerships' games, even those tricky finance managers!

Dealership Guidance

We will guide you through the process of buying a car and be here to answer any questions you may have while you tackle the salesman and the dealership yourself. This service will allow you to learn the tricks and how to accomplish buying a car on your own.

Auto Deal Analyzer

We ensure that by the time you walk into the dealership, we will have already negotiated your vehicle price, financing, warranty, and any other specific detail necessary, finally you will be armed with a paper in hand for your reference to ensure the dealership stays true to their word!

Emergency Consultation

If you’ve recently purchased a vehicle and feel like you may have been taken advantage of at the dealership, our emergency 30 minute consultation is provided to help you determine the best plan of action. We understand that issues often need to be addressed within 48 hours of purchase, so we are here to provide immediate support.

  • Why have True Price handle your next auto deal?
    True Price handles the entire car-buying process, from finding the perfect vehicle and securing the best deal, to financing and warranties (if desired). We eliminate the stress and hassle, ensuring a smooth and worry-free experience.
  • How long does the purchase assistance process take?
    We typically finalize vehicle deals for our customers within 5-10 business days, but this timeframe can vary depending on the specific circumstances. We're also happy to work with your preferred schedule.
  • If I use you will I save more money than I spend?
    Our fee reflects the time and effort we invest in managing the deal on your behalf. While our goal is to help you save as much money as possible, we cannot guarantee specific savings. The main reason you hire us is not solely for savings, but to handle every aspect of the process for you.
  • Is True Price auto brokers?
    While we are technically brokers and require a broker's license to facilitate deals, we prefer to refer to ourselves as auto advocates. Unlike traditional brokers who earn commissions from dealers and customers, we ensure that all savings we achieve go directly to our clients.
  • Is True Price able to assist me with an auto deal anywhere in the country?
    The answer is YES!
  • Does True Price help with new, used, trades, lease, cash, financing?
    True Price handles all aspects of auto purchases, regardless of the variables involved.
  • Do I need to have the vehicle picked out for purchase assistance?
    No, a key part of our process is sourcing vehicles for you, ensuring that we select the highest quality options available.
  • What qualifies True price to be your auto advocates?
    Our team boasts decades of industry experience, and we make it a priority to ensure that every new member shares our commitment to serving our customers with the best intentions.

Want your dealership featured on the True Price platform?

Salespeople, would you like an opportunity to work with us? Fill out our form to get started!

TRUE PRICE

Experts in all phases of the auto deal working exclusively for you. Giving our clients an advantage no matter your situation.

Maximize Your Savings. 
Minimize Your Stress.

Maximize Your Savings.
Minimize Your Stress.

Experts in all phases of the auto deal working exclusively for you.

Giving our clients an advantage no matter your situation.

Auto Experience

At True Price, all advocates have a history of successful experience working in the car dealership industry. We understand how dealerships work and know the tactics salesmen will apply as well as exactly where to look to find the car that matches your wants!

Results-Proven Advice

We ensure that by the time you walk into the dealership, we will have already negotiated your vehicle price, financing, warranty, and any other specific detail necessary, finally you will be armed with a paper in hand for your reference to ensure the dealership stays true to their word!

Client-Centric Approach

We work for our clients, not for the dealerships. We have no incentive to push you to buy a particular car or to close a deal that’s not in your best interest. We are not commission based, instead it is one flat charge and we are your 24/7 advocates until you’re driving your new car, our only goal is to get you the best possible deal. 

Committed Partnership

True Price is committed to empowering every customer with the confidence and knowledge they need, whether or not they utilize our services.  We believe informed consumers are best equipped to make the right choices.

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